The heat pump industry gathers together to seek the development of the emerging industry chain

The forum was first delivered by Wang Guihua, general manager of Qianghua Information Exhibition Department. Mr. Wang pointed out: With the rise of heat pump water heaters, air energy heat pump water heaters have gradually become the focus of people's eyes, and this emerging industry with huge business opportunities is currently developing. There are still many difficulties and problems on the road. For example, the heat pump industry is not fully developed, and the overall scale of heat pump enterprises is too small, which is one of the key reasons for its lack of attention, and the China Heat Pump Water Heater Summit Forum has become a joint cooperation between major heat pump enterprises to seek industry. A professional platform for developing avenues. Regarding these problems in the development of the heat pump industry, Diao Yuefeng, an expert from Zhejiang University at the forum, said: At present, to do a good job in the industrial development of air energy heat pump water heaters, the key lies in the quality control of air energy heat pump water heater products and the after-sales service of manufacturers and distributors. And the professionalization of installation. As a representative of the distributor, Hunan Deguang said that the sales of heat pump water heater products should be cut and marketed, and their products should not be deified, but should be sold according to the specific conditions of each region.

It is understood that the development of the heat pump water heater industry is not only driven by host companies, but also plays a pivotal role in the development of upstream accessories companies. : The joint development of upstream and downstream enterprises is the main force that promotes the whole industry chain to make great strides. Mainframe enterprises hope that upstream enterprises can make products according to the specific needs of customers, so as to better achieve mutual win. As the world's leading company, Parker Hannifin Zheng analyzed that: At present, under low temperature conditions in the market, most heat pumps and refrigeration are used at the same time. In such a situation, the requirements for compressors and other accessories are relatively high. How to better The promotion of heat pump water heaters can be done from the following points: one is to regionalize the relevant finished products and design the products according to specific needs; the other is to meet the product from the technical development of the product itself, system design, accessories requirements higher level needs.

As the representative of the dealer, Hunan Deguang shared his own experience with everyone at the forum, and gave his own views on the current development of heat pump water heaters. He believes that the current climate characteristics of the Hunan market are most suitable for air According to the application of heat pump water heaters, the current Hunan heat pump market has achieved a market value of 300 million, while the share of Midea and Gree has reached one third. It is understood that the heat consumption in the Hunan market is relatively serious at present, and the improvement of the awareness of air-energy heat pump water heaters is still the focus. As the representative of the distributor, Hunan Deguang hopes that the major heat pump manufacturers will have better product quality. Guarantee, so that the major dealers can sell with confidence, and can better promote the brand.

Ye Ping, general manager of Jinhua Yangfan, who has successfully transformed from a distributor to a heat pump product manufacturer, expressed her views on the current development of heat pump water heaters after listening to the intense discussions among representatives of major upstream and downstream enterprises. She said: The positioning of air-energy heat pump water heaters and solar energy is different, so there will be such a big gap in terms of price, etc. As a transition from a distributor to a manufacturer, the most important thing for manufacturers to make their own products is the careful selection of accessories, followed by must Let the dealers benefit, because the early operation of any brand requires the efforts of the dealers. As for the dealers, Jinhua Yangfan also gave his opinions as a past person. At present, the dealers in the heat pump water heater industry need to strengthen their professional quality from the aspects of installation and after-sales, so as to be able to achieve mutual benefit and win-win with the manufacturers.

This time, as the representative of Dongguan Zhengxu in the heat pump water heater industry, its chairman Chen Shuairong said at the end of the forum meeting: the development of heat pump water heaters requires the joint efforts of all upstream and downstream enterprises. The power cannot be ignored, and as a professional media in the refrigeration industry, Qianghua Information has always had a professional and dedicated service spirit, and has a high style. The biggest driving force for media communication is to achieve more in-depth customer groups. China Cold Expo will push the development of the industry to a higher development point. The reshuffling of the heat pump water heater market not only requires the help of major manufacturers and accessories suppliers, but also It needs to be gradually standardized and scaled with the help of media momentum.